Fundamental Steps towards Entrepreneurship

Fundamental steps towards Entrepreneurship

Dr. Omid Reza Taheri

23 May 2012

In this note, we will be considering the fundamental steps towards the entrepreneurship. At first we will be referring to two kinds of definitions of the entrepreneurship. Following these, the second definition would be more of our interest since it implies the notion of creativity, so that would be more concern to this article. Then we will be analyzing the certain levels of development, regarding this we will be discussing two types of thought process, traditional and modern thinking.

There are approaches which are much related to the second type of thought process. Our main emphasis would be on attention-directing framework and the possibility system. Then gradually we go through the effectiveness of state and social context in relation to business environment and creativity. Finally, we will be having a few principles in order to achieve the top level, that is, success and creativity. I won’t go directly to the concept of entrepreneurship; rather, it would be fine if we consider the prior steps in which to be done before understanding our goal or our target. There are two definitions for that: The first assumes the responsibility and the risk for a business operation with the expectation of making a profit.

The entrepreneur generally decides on the product, acquires the facilities, and brings together the labor force, capital, and production materials. If the business succeeds, the entrepreneur reaps the rewards of profits; if it fails, he/she takes the loss. Another definition which is more important for the people or society to develop is the role of the entrepreneur as an innovator, is the person who develops a new idea, a new product, a new market or a new means of production. We are concerned with the second definition which is more fundamental than the first one and closer to the creative mind.

We need to have some basic analysis and then take the step towards the main target that is the level of creativity. Here, I would like to classify two types of thought process: The first type is what we call it traditional way of thinking and the second type is the analytical operation of thinking. There are some very fundamental differences between these two. Traditional thinking is concerned with search and discovery, but the analytical process of thinking is concerned with design and creation. The first type which embraces the notion of search and discovery may refer to the first definition of entrepreneurship, but the latter which entails the notion of design and creation may refer to the second definition of this concept. Traditional thinking is based on ruthless and immediate judgment (yes/no, right/wrong, true/ false); whereas, modern thinking accepts ‘possibilities’ without judging them.

Traditional thinking sets up dichotomies and contradictions in order to force a choice. Analytical or modern thinking embraces both sides of a contradiction and seeks to design a way forward. Traditional thinking believes that information and judgment are enough, while analytical thinking looks to the deliberate generation of ideas and concepts. Traditional thinking overuses criticism, whereas modern (analytical) thinking sets out to construct “wonderful” ideas. What is important is to note the differences. It might be difficult to grasp such differences since we are so trapped inside our wrong belief that we cannot get outside to look at it objectively. Analytical thinking is a practical thinking system.

The essence of such system is to move forward from possibilities, in contrast to exercising judgment at every moment based on certain incorrect belief. Analytical thinking is a broad term that covers the alternative thinking method, rather than immediate way of judgment. It is proposing as a replacement for the traditional method. We will be considering one aspect of analytical thinking, that is, an aspect which makes clear the nature of such system and why and how it is different from the old method. Analytical thinking simply means laying down ideas alongside each other. There is no clash, no dispute, and no initial true/false judgment. There is instead a genuine exploration of the subject from which conclusion and decision may then be derived through a ‘design’ process. This method could be used right from eight-years-olds at their academy to senior executives in macro-systems, such as huge organization, and corporations. It is not a strange new idea that has just been dreamed up, rather it is being used by advanced nations like, Japan, United States, and others.

In such a system, at no point is there any attempt to disagree, to challenge or to dispute a point. Statements and ideas are put down in parallel, alongside each other. Everyone is focused on the same direction and is thinking cooperatively, in parallel. Power plays and personal attacks are simply not possible in the system. People who have exerted their authority through attack would have to generate ideas. It is no longer a strategy to sit there and to be negative about everything. ‘Possibility’ may be the most important word in thinking. It is the power of ‘possibility’ that is responsible for western technical progress- not the argument system.

The first approach is to reject the ‘untruth’, the false ideas, the incorrect thinking and the nonsense. The second approach is to go more directly towards that truth/truth. One of the key tools of the second approach is the ‘question’. The endless inquiry set up by the belief in a hidden truth is to be carried out largely by questions. If truth is the top of the mountain then the ‘question’ is one of the basic climbing techniques we need to use in order to get there. Most people make the mistake of believing that because something is simple, obvious and sensible we do it all the time. In practical thinking we need ‘attention-directing ‘frameworks. We cannot look at everything at the same time in order to put us into the same position as an expert who has built up just such a framework. We need attention-directing devices in order to prevent confusion.

The main driving force of development and progress has been the ‘possibility’ system. This is immensely powerful, and also essential. It is essential because of the way the brain works. As a patterning system, the brain can only ‘see’ what it is prepared to see. The analysis of information will not produce new ideas- merely a selection from existing standard ideas. It is possibility system that creates a hypothesis. Once we have a hypothesis then we can direct our search for further information, just as a detective with a hypothesis knows where to look. Once we have a hypothesis then we can set up special circumstances to test that hypothesis, as an experiment. Once we have a hypothesis then we can organize our information, experience and perceptions according to that hypothesis.

A hypothesis does not prove anything at all; it is merely an organizing framework. Another part of the possibility system is ‘vision’, which allows us to imagine where we might be. We can then work towards that vision. All this is totally different from just analysis- judging and describing. The possibility system opens up creativity. We do not have to be ‘right’ at each step, we can change paradigms instead of having to be judged in the existing paradigm. With analytical thinking we enrich the field with ‘possibilities’ and then proceed to design the most appropriate action or decision. The other important issue is the social context, and the degrees of shadows which exist so that prevent the individuals to see and feel that what is what. The door of success or the level of creativity partly is the matter of chance for every individual who tied up with their environment and the social context, the degree of success is based on operation of their practical thinking that to what extent they can be aware about their distance to the creative door of success.

The degree of chance of success is entirely tied up with environment, but the degree of awareness of being in such condition and knowing that the reality of creativity is out-there, is the matter of practical thinking and interaction with other environment and social context. The shadows of the mind within the environment are important factors to directs the individuals towards the following levels, – Searching – Discovery – Designing – Creativity The first and the second are seems to involve in third world countries or the environments which are thinking traditionally, and accept the regularity. Such environments would not get into the design level, since individuals are satisfy keeping continue what has been existing, so that they do not prefer to reach the levels of design and creativity, rather prefer to do what their previous generation has done and continue the same process.

In such environment, the reason is imitation of the existing business, one may ask that why such condition would take place in such environment. – The first reason is the lack of information and the knowledge. – The second is the problem of the system which is known to be as a closed system. – The freedom of choice, which makes the trust among the individuals or business environments. But in the third and fourth level which are designing and creativity, the social context and the business environment do not involve in having information and knowledge -The system is not closed, rather open, choice is there, so in such a system everything is clear for individual, so that no need to think about such problems which we have just mentioned.

In this way such environment begins not from first and second levels, rather from third and fourth level which are designing and creativity. Although we need to have searching process and then discovery, such a process or movement in modern thinking system have been very dynamic in cooperating with their parts, so that quick decision would support the creative parts, whereas in traditional method immediate judgment takes the major responsibility with in the process. Finally, we would like to end up with the conclusion that individuals are the products of their environment, the inner world or the level of their competence does not arrive from the heaven or other galaxies, rather it emerges from their governed-state and the social environment.

It is not enough to command and suggest the individual just to ‘think’. Thinking is the fruit of its environment. What it means to think? Think of what? For that to have proper productive system (creative mind), individuals need to own the clear state, following this, clear society would emerge, and then following principles should be taken into practice: 1. Hypothesis and principle of design 2. Principle of aggregation 3. Principle of analyzation 4. Principle of classification 5. Principle of clarification 6. Principle of relation 7. Principle of connection 8. Achievement of Goal and Target Having such principles would open the door of success and creativity. But to follow such principles, we need to have an analytical thinking method.

If we compare the activities of individuals within their organizations with the cellular system of our body, we may come to know that how complicate our nature is. Suppose, take the example of white cell blood and their function within our body, whenever there would be any harm or injury on the surface, then these specialized cells would go very quickly for treatment.

To have a sustainable development, individuals need to act like such micro-structural level. For instance, the cells would destroy every moment and other cells with the same activity will be replaced, so that continue to what the previous has done. In this way the system makes harmonization, cooperation towards the certain objective. If we look at the advanced nations, the same mechanism is running, or very similar to such system. Without establishing such mechanism, it would be very difficult to proceed and develop truly our societies and nation. The advanced nation never gets back, rather gets forwards and nevertheless they foresee their future direction. We need to get up, and begin such strong and concert steps towards the development.

I hope these words can be a small step towards proper development.

For more information read: Principle of Social Reconstruction-Bertrand Russel; The Impact of Science on Society-Bertrand Russell; The analysis of Mind-Bertrand Russell; Parallel Thinking- Edward de Bono; Freedom and Organization-Bertrand Russell; Organizational behavior- P.Mishra; The Structure of Science – Ernest Nagel.

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